Школа инноватики и предпринимательства НИУ ВШЭ

Кто читает:: Школа инноватики и предпринимательства (Учебные подразделения)

Статус:: Маго-лего

Когда читается:

Преподаватель

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Аннотация

Big and small companies enter external markets extensively using direct and portfolio investments and taking control of foreign enterprises. They establish subsidiaries around the globe and acquire assets in different locations. The EU market remains among the most popular markets for foreign capital investments. The climate for such activities is in a constant change: the change in the EU legislation and policies, multiplication of regional and mega-regional trade agreements, trade wars, economic sanctions, pandemic and environmental concerns, sustainable development priorities. Each time, companies have to take into account new challenges of doing business in the EU. These factors define the logic of this course. It includes theoretical framework and real case studies regarding entry strategies of foreign companies in to the European markets. Most of the courses on the EU business activities are either completely legal based, or cover mostly trade issues. This course is a combination of legal aspects of doing business in the EU, providing an economic rationale of being present in the area. It is a mix of legal, trade and economic knowledge. It could be of use to the top management of companies forming the entry-market strategies, choosing among different foreign markets.

Цель освоения дисциплины

The major course objective will be to explain the way economic interests of foreign companies should be protected, based upon the knowledge of economic and legislative frameworks for doing business in the EU.
to provide an overview of the EU legislation and economic regulation mechanisms
to analyze relations between the EU and its trade and investment partners
to create systematized vision of the EU business environment
to upgrade management knowledge and skills for the companies’ major interest’s protection on foreign markets
to develop initial skills for shaping external economic policies towards the EU that can be relevant regarding the entry-market strategies for other regional blocs

Планируемые результаты обучения

To learn the economic and legal environment for foreign companies doing business in the EU
To know peculiarities of the EU competition law and monitoring of competition law compliance
To gain knowledge of combination of interests of small and big businesses, of domestic and external tasks in the EU policy as well as policy against shadow economy/offshores; cases against violation of competition law
To gain knowledge about business environment for the regional real estate markets, market conditions for foreign companies entering markets of trade blocs
To learn about current problems that foreign enterprises are facing in the EU
To be able to use and analyze statistical and economic data and academic knowledge
To be able to use references, yearbooks and professional literature on the given topic
To critically evaluate analytical and scientific materials on the given issues and find options for possible solutions related to entry of foreign companies in to the European market

Содержание учебной дисциплины

The basics of the EU business environment: integration pillars, institutional structure, supremacy of the EU law, supranational authority
Economics of the EU market. Legal environment for doing business in the EU
Peculiarities of EU Anti-trust law and Competition policy
Other EU policy areas of concern to investors (single market, trade policy and trade agreements, ecology, Energy Union, R&D, single patent, digital market, finance, public procurement, SME incentives, transport and access to infrastructure)
Infringement of the EU legislation. European Commission against companies’ cases
Offshore jurisdictions and the EU
Real estate in the EU. Real estate projects in real terms

Элементы контроля

Participation in the discussions and in-class responses, online and offline
Presentation or Essay
An in-class 10 slides Presentation on the chosen topic, or alternatively, an essay of 2-3 pages, or alternatively, – a home assignment for a chosen real estate project of 3-4 pages

Промежуточная аттестация

2026/2027 1st module
0.3 * Participation in the discussions and in-class responses, online and offline + 0.7 * Presentation or Essay

Список литературы

Авторы

Зуев Владимир Николаевич

Ведение бизнеса в странах Европейского Союза